Piece 1:
The Great British Music Festival.
The Great British Music Festival.
The purpose of this poster was to advertise
the event which took place on December 31st 1975.The poster shows which British bands are
performing at the festival .The subculture of this event is ‘Rock’.
The style would be quite modern to the
time, even though it has a traditional aspect to it.
The format of this piece is a poster, flyer
and something which would be shown on TV and inside magazines.
The red colours would appeal to the target
audience of young people around the age of 18+ as red is exciting , urgent
colour. The red colours also tie in with the British flag, and this is
reinforced by the images of the Union Jack and the symbols of Britannia .
The Serif font appeals to the target
audience as it is clean. The most famous bands/artists are presented in a
bigger text and the headlining acts are in red to catch the attention of the
perspective customer. The poster has a sort of symmetry to the flyer creating a
clean look.
There is no web address as there was no
internet in 1975, but now it is a convention to have your web address shown.
Piece2:
Pitchfork Music logo.
The purpose of the logo is to represent the
organization, convey a message and make the viewer of the logo familiar with
the image.
The Pitchfork logo consists of 2 circles
which look like the Earth and the Sun. the 2 circles are penetrated by a
pitchfork, and besides the circles are the text “Pitchfork Music Festival” The
circle which represents the sun is meant to convey the message that the event
takes place in the Summer. The bright colours of the 2 circles are appealing to
a target audience of youths.
Piece3:
Rising
Styles.
The format of this piece is a flyer, the
purpose of this flyer is to advertise this event and inform the target audience
(who are young males and females). The yellow, pink and blue colours of this
piece appeal to both genders in the age groups of 18-25 years. The flyer has
the web address of ‘Rising styles’ at the top of the page, which is a
convention nowadays. That is then topped off by the Rising Style logo.
The flyer has a clean style which consists
of the date and various events which are happening in the festival.
The black background makes the informative
front text stand out.
Piece4:
Hard.
This piece is in the format of a poster or
flyer, this will be shown in various places, such as bus shelters. The purpose
of this piece is to inform the target audience about this event.
The target audience of this event are males
and females around the ages of 18 to 25.
The colours in this poster are very bright
and appeal to a young audience as the they are similar to lights played in a
club.
The flyer contains an eye catching title of
the word ‘HARD’ which is set behind a skyline of what seems to be new york.
Large text is used to show which bands are
performing and small text is used to show the sponsors of the event.
The layout of the flyer is fairly clean
around the top, but it is quite grungy in parts, for example the “BOYS NOIZE”
and “MAJOR LAZER” text.
Piece5:
Alresford Music Festival logo.
Alresford Music Festival logo.
This logo is very colourful and eye
catching as it contains red, orange, blue, white and yellow.
This logo is used to represent the
Alresford music festival and reach out to the target audience of youths and
young adults of both genders.
The logo is a combination of shapes and
text which looks complicated and simple at the same time.
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